1- Assistant Professor of Health Education 2- PhD Candidate 3- Master Candidate in Statistics
Abstract: (18074 Views)
Introduction: In recent years, cosmetic surgery has increased among young people. Given the importance of recognizing effective factors in intention of cosmetic surgery among young people, the present study aimed to determine predictors of intention of have a cosmetic surgery among female college students based on the Theory of Reasoned Action (TRA).
Material and Methods: In this descriptive-analytical study, a convenience sample included 233 girl college students were selected and filled out questionnaires demographic characteristics and TRA constructs. Statistical analysis of data was performed with SPSS software and independent-samples T test, One-Way ANOVA and Pearson correlation tests.
Results: The mean and SD age of of participants was 22.45±3.20 years. 6.61 percent of participants Were going to do a cosmetic surgery in future. The attitude of 39 percent was predicted changing of intention to perform cosmetic surgery in the future (R2=0.32, F =147.68, P<0.0001). The results showed that there is a significant relationship between attitudes toward cosmetic surgery and intention of participants (P<0.0001). Age, discipline, education, body mass index and subjective norms were not significantly correlated with the intention of students to have a cosmetic surgery.
Discussion and Conclusion: Given the importance of attitude as one of the predictor of cosmetic surgery’ intention in the future, designing and conducting interventions to reduce attitude of elective cosmetic surgery perform among college students is essential.
Dehdari T, Khanipou A, Khazir Z, Dehdari L. Predict the intention to perform cosmetic surgery on female college students based on the theory of reasoned action. MCS 2014; 1 (2) :109-115 URL: http://mcs.ajaums.ac.ir/article-1-26-en.html